Advertising is in fact one of the marketing tactics that comes with an invoice. You must write a check to run ads or send direct mail, often before seeing any results. In my experience people shy away from advertising, not because of the cost, because they don’t know how to get results and they don’t understand the long-term residual effects. Think about it, if you knew that for every $100 you spent you could produce $200, you would get out your check book and spend away, right?
To get results from advertising today you must
•Be laser focused on a specific ideal client
•Create awareness for valuable content with a call to action
•Measure leads and conversion fanatically
Ain't just a term in football. The rates in Tennessee, and actually all over, should be better. From The Tennessean. College completion rates in Tennessee unacceptable, report says
While state efforts have helped boost college readiness and access to higher education, college completion rates remain “unacceptably low,” according to a report released Wednesday.
On average, less than 45 percent of students at Tennessee two- and four-year public colleges complete their degrees, according to Complete Tennessee’s “Room to Grow” report.
The low completion rates — Tennessee ranks 38th in the nation in public university graduation rates and 40th in community college graduation rates — could have repercussions for students and employers.
Students who don’t complete their college degrees are more likely to incur debt and have lower salaries and a lower quality of life, said Kenyetta Lovett, executive director of Complete Tennessee, a non-profit focused on increasing postsecondary access a…