Low hanging fruit

We used to routinely do this years ago to attract adults into our nontraditional degree programs.  And I mean years ago. Where's our award? It worked, but we sometimes didn't screen our contact list closely enough and ended up contacting students who had flunked out.  Never mind. From Kentucky.com.

Kentucky program helping college dropouts graduate wins national award

Then Reese heard about Project Graduate, a statewide program that finds students who have 80 credits but haven't graduated and streamlines the process for them to get a degree. Today, Reese is slowly finishing up the language requirements that had eluded him.

"I think the program is really beneficial because it gives those who are on the edge of getting that degree that step up to finish what they started," Reese said. 

Project Graduate was started by the Council on Postsecondary Education in 2008 and has graduated 605 students so far. It has an additional 651 enrolled at all eight of Kentucky's public universities.

Read more here: http://www.kentucky.com/2012/07/08/2252547/kentucky-program-helping-college.html#storylink=cpy

Wooing adults

Amy Johnson sent me this article and note:

Interesting article about adults in higher ed, that we may want to consider
when we are thinking about our recruitment plan...

This article, "Colleges Woo Adults Who Have Some Credits but No Degree"
is available online at this address:

http://chronicle.com/temp/email2.php?id=yftr5ymcjBX4pJBycSNhxPjpn9w5vkhS

When we added online degrees to our more traditional, longstanding adult degree programs, we noticed that our students began trending younger. In our Bachelor of Professional Studies program, one concentration is primarily male. This is causing us to rethink our marketing and the images we use in our advertisements. I'd be interested in hearing if this is a trend nationwide among adult-focused degree programs.